«Campanya publicitāria de pneumātics Michelin»
Foto Lux
1930-1936
Gelatine glass plate
13x18 cm
CRDI. Fons Foto Lux
Advertising photography was adapted to the commercial interests of the advertised product with the clear aim to increasing sales. Images make it possible to depict a constructed reality, using all kinds of resources and tricks supplied by the imagination.
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